Thursday, September 8, 2011

SMART C+: Add Power to your Passion

The city marches on to a new direction as everyone tries to do more and be more. Success is just as important as good health, smarts are just as vital as strength, and work is not measured by time, but by impact. The new generation of movers and shakers live in the balance of packed schedules. With the demands of their professions, personal lives and responsibilities, and passions, life-enhancement and leisure pursuits found in between, they remain incredibly healthy.

It is for this specific set of individuals that Smart C+ becomes the smart choice for refreshment. With real fruit juice and no artificial coloring, no added preservatives, and no artificial sweeteners, Smart C+ has the vital goodness of 500 mg of Vitamin C, or the vitamin C equivalent to 11 lemons, in every 500 ml bottle of its 3 citrus flavors: Lemon Squeeze, Orange Crush and Pomelo-Grapefruit.
Vitamin C is an antioxidant, boosting our immune system by neutralizing the free radicals in the body. Free radicals are either produced by the body from activity and stress, or come from toxins in food and in the environment. Vitamin C also enables the production of collagen, the protein that binds body cells together. This vital nutrient supports the skin, bones, and muscles, thus providing them the strength and resilience to fight daily wear and tear. The body cannot produce or store Vitamin C, we have to get it from our diet.
The many activities they juggle can surely take their toll on their bodies. Despite this, they forge on ahead as the relationships they nurture, the careers they try to build, the interests they pursue, and the causes they fight for, gives the greatest fulfillment. Vitamin C helps their bodies keep up with everything they want to do.

With the “I Choose” campaign, Smart C+ recognizes that the possibilities are endless and it is up to the individual to make his choices and define his life. Smart C+ has chosen 5 plusmakers – individuals who are adding to their own and others’ lives. They are pursuing their passions and inspire others to do the same.

Rissa Mananquil multitasks from her top priority of being a mother to her son, Enzo, to being a model, to teaching. Her weekly beauty column has also become the by-word in the industry, showing her influence in both cosmetics and fitness. “A healthy lifestyle can change your mood, posture, and attitude. You don’t just look good, you feel good. When you choose to eat and drink healthy, it can transform anyone from simple to stunning - inside and out.”

Liz Uy has been one of the pioneering spirits behind Philippine fashion’s reawakening. Her life in the spotlight: from the glossy flashbulbs of photo shoots in the morning, to the searchlights of prestigious fashion events at night, does take its toll on her body. To keep up with her lifestyle, Liz makes sure she has enough Vitamin C every day.  “I like how the vitamin C keeps me going.”

Divine Lee’s success can be measured by the skyscraping amount of energy and vitality she transmits on her day-to-day affairs. By managing a residential empire, a luxurious clothing line, a long stream of Twitter followers, a burning passion for compassion and philanthropy, and her towering shadow in the glamorous limelight, Divine follows a schedule that is fast-paced, high-impact, and incredibly versatile. “For someone who is always on the go, I need all the vitamin C I can get to do all things fast, fresh, and on time.”

Another young mover is Anton del Rosario, center-back for the Philippine National Football Team, the Azkals, responsible for the big kick for Philippine football’s reemergence. Anton puts great focus and emphasis on performance and works doubly harder in achieving his “goals”. “When I set my goals, I’ll do what I can to obtain them,” he reveals.

RJ Ledesma has tasted life and is still thirsting for more! An editor of Manila’s premiere men’s magazine, an author of multiple titles on marriage, manhood, and its comedic mix-and-matching, and a tongue-in-cheek TV host, not everyone knows that he is also behind the Mercato Centrale and Midnight Mercato weekend markets, which specialize in hearty, and healthy dining. RJ acknowledges the significance of purity in both diet and lifestyle. An instructor and co-founder of Yoga Manila, he tries to keep his life balanced with a daily routine of Ashtanga Yoga. “What is important is that you have passion behind what you do,” reveals RJ, “I think it’s passion that fuels the ability to do all these tasks.”

Whatever their interests and dreams, be it the fulfillment of motherhood, flash of fashion, sky-high success, triumph of sportsmanship, the life in the spotlight or out of it, all these young achievers have one thing in common and that is passion in everything they do

Inspired by the plusmakers, Smart C+ invites you to write your manifesto and share it in style with Wear Your Choice, an activation event that lets you design your own “I Choose” t-shirt. You can pose with your virtual shirt and share it with your friends on Facebook. For P200.00, you can get six (6) bottles of Smart C+, and have your own “I Choose” shirt made.

Smart C+ Wear Your Choice will be at the Trinoma Mall’s Cinema Lobby from September 17 to 18 and the Market! Market! Activity Center on October 14 and 15. For updates, visit the Smart C+ Wear Your Choice event page on Facebook..

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